News

Buy a ticket? Psh! NFL teams selling memberships

Buy a ticket? Psh! NFL teams selling memberships

NFL: Season ticket "holders" are becoming a thing of the past. Photo: Associated Press

DAVE SKRETTA, AP Sports Writer

KANSAS CITY, Mo. (AP) — The change made by the Kansas City Chiefs a few years ago was subtle — one word, really — yet it ushered a pronounced change in the way the franchise viewed its most important fans.

Season-ticket holders became known as “season-ticket members.”

Suddenly, the entire paradigm shifted. No longer were Chiefs fans merely customers, buying a ticket, attending a game and then heading home afterward.

Rather they began to feel as though they were part of the franchise, just as integral to the success or failure of the team as quarterback Alex Smith, coach Andy Reid or even general manager John Dorsey.

And by offering those members exclusive gifts and experiences, the Chiefs have rebuilt their season-ticket rolls at a time when many franchises are having a hard time filling stadiums.

Weather Watch Sponsored By

Featured Events

TAT_DL

Touch-a-Truck at Polaris Fashion Place

Bring the whole family – It’s FREE!

News

in Entertainment

‘Empire’ co-stars reportedly engaged

gracegealey

Trai Byers and Grace Gealey are reportedly engaged to be married just months after reports of their off-screen romance surfaced.

in Entertainment

Melissa McCarthy producing TV series about her rise to fame

melissamccarthybenfalcone

"Friends With Melissa" is inspired by the "Bridesmaids" star's early years as a comedian and writer.

in Entertainment

Griswolds back on the road for family trip in ‘Vacation’

13-overlay17

More than 30 years after his father took him on a road trip to Walley World in "National Lampoon's Vacation,",Rusty Griswold is back with his own family-bonding plans.